Own Your Business: Own Who You Are
Clearly define yourself. Make sure your network clearly understands what you represent so they can properly refer the right prospects your way.
Facebook: Sharing Is Caring!
The best way to get your content to get read and go viral is through share links.
Snapchat And The Culture & Lifestyle Brands
With the introduction of Stories, I believe Snapchat is in a good position to allow both lifestyle and culture brands to reach their audience. Their challenge in 2014: to ensure push and outbound marketing doesn't take it over.
LinkedIn Etiquette 101: Personalize It!
It's this templated text I'm talking about; there's nothing personal to it. Joining social media platforms is almost like asking for a membership to an exclusive club. Think about it.
The Membership Of Social Media
The reason today's business owners aren't successful on social media is they are trying to sell to everyone. Inclusion to the various social media platforms isn't hard, but it is permission-based.
How Much Privacy Do We Need On Social Media?
Now, let's put the elephant in the room: How much privacy do we really need on social media? Answer:As much as we choose to have and is allowable by each platform we decide to use.
