Podcast Management

Running a podcast seems as easy as doing a live broadcast/live stream, right? There’s a bit of planning that you should put in:

•  First, decide on the format for your show (informational, interview, etc.);
• Figure out what day of the week you’ll upload your episodes, and what time, but the time should be based on EST (Eastern Standard Time).
• Choose a theme for your brand;
• Design the main show promotional graphic;
• Design the graphic for each episode & decide if you’re going to show the guest’s photo;
• Design whether or not to have guest promotional graphics;
• Before your first recording, choose a podcast host. There are quite a few companies to choose from. Don’t just go for price; you have to consider storage space limits for your recordings, editing capabilities, ease of publishing & scheduling, etc.

Still sounds easy?

Time to promote your show!

• Social media – what days & how often;
• Social media – which platforms should your show be on;
• Social media – hashtags to grab attention of Google, Bing, and other search engines;
• Newsletter – how often, are you putting a link to your channel in your newsletter;
• Did you cross-promote on YouTube;
• Are you doing anything in print (i.e., business card, flyer, etc.) for other business services?

There’s a lot to think about, and we’re only getting started. Podcast management lets you concentrate on your show. Visibly Media manages your backend so your creativity can flow!

• We work in 3 platforms for recording: Streamyard, ZOOM, and OBS (in case you change your mind about video).
• Our podcast host is ACast.
• Create and post monthly and weekly episode graphics, branded to your show’s message and theme.
• Connect your podcast show to destinations and promote on your social media platforms.
• Create unique descriptions with moments.
• Schedule and perform sound (and video) equipment tests prior to each episode, including co-hosts and guests.

Podcasting helps amplify your brand. Take your hands off the mic and let us run the backend.